Facebook vs. MySpace Statistics

1 out of every 5 people who go online visit facebook.

Facebook vs. MySpace Statistics
In November 2008, Facebook recorded 200 million unique worldwide visitors. That is a whopping 1 out of every 5 people who went online in November! Facebook continues to grow in popularity. In December it followed with 222 million visits. That is a 11% growth and 22% of all internet users.

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Downloading TV and Watching Video Online Biggest Gainers in 2008

Download TV Shows
Download TV Shows

Downloading TV and Watching Video Online Biggest Gainers in 2008

According to new research from Mediamark Research & Intelligence, (MRI), the biggest year over year growth gainers among adult Internet users in 2008 in terms of media interaction were downloading TV shows, watching online videos and making online phone calls.

MRI surveyed the American consumer and found that 3.2% of adults had downloaded a TV program in the last 30 days for a 141% increase since the year before. Despite the fact that access to TV programs have become increasingly easier, this is still considered a tremendous jump year to year. The number of adults who watched online video also continued to trend up increasing by 35%. 4% of adults said they had made an online phone call which represents a 32% increase.

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Clean Cut Media: December Media Recap

Happy New Year!
Whether you are a regular visitor or landed on this blog for the first time, we are glad you are here as we transition into 2009! December saw records high and the launch of the Viewpoint Series. Don’t forget to bookmark this page and come back!

Month after Month – Clean Cut Traffic
Despite the holiday season where vacations and traveling leads to a drop in overall traffic volume, Clean Cut Media continues to buck the trends and break all kinds of records. A strong start of the month helped balance out the slow holiday season.

Dec Growth: Up 27% from Nov
Dec Pageviews: Pageviews came to about 2,200, meaning the traffic more than doubled since October.

Top Articles & Posts in Dec
Movie Review: Twilight – Love Conquers All
Powerful Impact of Media on Children
Influence of TV Satire on Political Identities – Sarah Palin SNL
Teen Kills Self on JustinTV with 185 Witnesses
Creativity: Leave Nothing Nike Commercials
Movie Review: High School Musical 3

Past Week Top Post: Movie Review: Seven Pounds – Will Smith
This post is more than just a review, but a discussion about a very important moral topic. Can’t note the topic here because it would be a spoiler! Visit the link to read about it!

Fun Clean Cut Media Information & Statistics Below

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Are you Unhappy? Stop Watching TV! Go Socialize

A study came out of the University of Maryland that concludes that watching television contributes to viewers’ happiness in the short term, but has negative affects in the long run. In other words they found that those who say they are unhappy on average watch more TV while those who are happy spend more time socializing with others and reading. This study analyzes 30 years of national data through a series of attitude surveys.

“TV doesn’t really seem to satisfy people over the long haul the way that social involvement or reading a newspaper does,” says University of Maryland sociologist John P. Robinson, the study co-author and a pioneer in time-use studies. “It’s more passive and may provide escape – especially when the news is as depressing as the economy itself. The data suggest to us that the TV habit may offer short-run pleasure at the expense of long-term malaise.”

In the study, Robinson and fellow sociologist Steven Martin, analyzed two sets of data collected over 30 years from 30,000 adults.

Short Term Gratification, Long Term Harm
They found that people who described themselves as happy were more socially active, attended more religious services, voted more and read more newspapers. By contrast, unhappy people watched significantly more television in their spare time.

The data showed that in the long term it has an adverse affect on happiness. More TV simply meant less time to socialize, make friends, and engage in social activity. The unhappy group were more likely to think they had too much extra time. 51 percent thought they had too much time verses only 19 percent of those who said they were happy.

Living in the Moment
The most fascinating aspect of this study is that “in the moment”, subjects thought highly of watching TV as an activity despite the data clearly showing that the more they watched the more likely they would be unhappy. The respondents wrote time-diaries about their daily activities. This data seems to paint a different picture as in the given moment the respondents rated TV viewing as a something they enjoy and a good daily activity. “What viewers seem to be saying is that ‘While TV in general is a waste of time and not particularly enjoyable, the shows I saw tonight were pretty good,’ ” Robinson says. The data also suggested that part of the reason was because TV viewing was “easy”. It is immediate gratification with a touch of a button. No need to dress up, find a place to go, find people, plan out the day, do any work or expend energy or money. It is no wonder Americans spend more than half their free time watching TV.

TV Viewing like Addiction?
Martin described the TV viewing like an addiction. “Addictive activities produce momentary pleasure but long-term misery and regret,” he says. “People most vulnerable to addiction tend to be socially or personally disadvantaged. For this kind of person, TV can become a kind of opiate in a way. It’s habitual, and tuning in can be an easy way of tuning out.”

What are your thoughts? Comment Below!

Other Related Posts:
Powerful Impact of Media on Children
Study Links Pregnancy with Watching Sexy TV Shows
Influence of TV SNL Satire on Political Identity – Sarah Palin 2008
Just Inappropriate for Kids or Just Inappropriate

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5.3 Billion Spend on Federal Political Candidiates

Today was election day! Hope everyone has gone out to vote! Not just for the presidential candidates but for all the propositions and local positions.

To be honest I don’t like writing about politics, but in the spirit of voting day here is another!

Media Spend by Candidates Breaks Reocrds
So as everyone knows a candidate’s spend on media will have a direct influence on how we view the candidates and ultimately who we vote for. So how much has been spent on this election?

The country will have spent $5.3 billion on federal political candidates. 27% higher than 2004. The presidential race? $1.5 billion by mid-October, on track to be closer to $2.4 billion by the end according to Center for Responsive Politics.

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Are Election Media Polls Trustworthy?

The general feeling seems to be that Barack Obama has this presidential run in the bag. Possibly. How do we know this? Well the media polls tell us who is right leaning and who is left leaning. Pretty simple right?

Scared Heart University did a study on how much people trust the media. Less than 19% of adults said they trust or believe most of what the media tells them. 24% said they believe little or nothing of what is told to them. Most people believe the media is out to influence the public more than informing the public.

How does the public feel about the various media companies?
New York Times: Left Leaning (42%)
National Public Radio [NPR]: Left Leaning (40%)
MSNBC: Left Leaning (39%)
CNN: Left Leaning (12%)
Fox News: (49%)

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Bias of American Media – Influence of Media Money

As almost everyone would agree, media has a huge influence on our thought patterns and the way we perceive the world. With the presidential candidates starting to gain more press, the bias found in different networks and media groups starts to become more visible. The bias of the media is always influencing us daily, it just happens to be more noticed this time of year especially networks like CNN or ABC (left) versus networks like FOX (right). The way we make decisions about who we vote for to how we live our lives to what is right and wrong is built upon what we see and hear.

Back in September 2007, Gallup surveyed the American voters and found that 45% said the media is too liberal while 18% said the media is too conservative. I fall into the 45% category so there is my personal bias! The sad thing is most of it goes unnoticed because we get so used to it that our standards of what is liberal and conservative shifts over time.

One way of determining the bias of media is to look at the people who make up those companies and publishes the material and their contributions to the political parties. The following are total 2008 PAC contribution figures and where the majority of that contribution went. I’ve noted the more well known companies. [Facts provided by opensecrets.org].

Media Industries
Books, Magazines & Paper – $12 Million [78% to Democrats]
Motion Picture Industry – $8.9 Million [89% to Democrats]
Cable & Satellite TV – $6.3 Million [63% to Democrats]
Music Recording Industry – $3 Million [79% to Democrats]
Television Production / Distribution – $2.3 Million [86% to Democrats]

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Kids Consuming More Online Content

Nielsen Online came out with a report showing that children consume more online streams and videos than those over 18. Kids 2-11 viewed an average of 51 streams and 118 Minutes of online video per person a month. Teenagers 12-17 watched 74 streams and 132 minutes of online video per person. The youngest group mainly watched children TV programming while older groups watched trailers, music videos and clips generated by other users.

Monthly Online Video Consumption among Kids, Teens and Adults (U.S., Home Only, April 2008)
Age Unique Viewers (000) Unique Viewer Comp % Streams per Viewer Min per Viewer
2-11

7,966

8.4

51.0

117.9

12-17

11,632

12.3

74.2

132.4

18+

75,122

79.3

44.3

99.4

Source: Nielsen Online, VideoCensus, June 2008
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If the World was 100 People..

If the world consists of 100 people..

6 People own 59% of the entire wealth of the community

13 are starving or malnourished

 

If you have a refridgerator for your food

A closet for your clothes

A bed..

A roof..

You are richer than 75% of the world.

 

If you have a bank account you are one of the 30 wealthiest in the world

 

18 Struggle to live on $1.00 a day

53 Struggle to live on $2.00 a day

 

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