YouTube Statistics – Where did my time go?
How many times have you gone to YouTube to watch some video you’ve heard about, then 7 videos later you wonder where the time has gone? or perhaps 15 videos later… 30 videos…
Well you are not alone. 77% of users coming to YouTube come intending to watch 1 video but end up watching several.
YouTube has become a time sucker and a place people have gone to alleviate their boredom. But first a quick summary of some Internet & YouTube statistics.
- Adults spend 15+ hours on Internet a Week
- Expected 217 MM US internet Users by 2012 (71% Penetration)
- 55% broadband access, will grow to 90% by 2012
- Online video viewing increased 35% year over year
- #4 Largest Site on the Internet
- #1 Largest video site on the web
- 300MM Worldwide Visitors a Month
- 100 Million Visitors per Month
- 5 Billion Video Streams Every month – 40% of all videos online
- (Do the Math – 5 Billion / 300 million worldwide visitors = 17 streams a month per person)
- 15 Hours of video uploaded every minute
Did you know: In August 2008, YouTube became the #2 search engines over Yahoo on Web (#1 is Google)
Youtube has become a monster in it’s influence on our culture. With nearly 3.5 million people visiting the site every single day, the type of videos they watch and interact with has a huge impact on the way we view the world. Not only in public squares such as the way the Obama political camp utilized YouTube to connect with younger viewers, but also the unhindered access to anything and everything created by anybody with a message they want to share. The type of influence one individual can have when their videos go viral is unprecedented.
Also with the lack of protection, children and teens have full access to any type of videos found on YouTube. Youtube has tried to keep bad content off their site, but due to the 15 hours of video uploaded every minute, there are always a large amount of inappropriate videos up at any given time. The only protection as of now is the need to create a profile and click a button verifying your age. Basically not much.
There is a great benefits YouTube has brought in connecting people together, but it has also brought about an epidemic of people spending hours on end wasting countless hours watching videos they weren’t even intending to watch. Rather than children going out to play sports and socializing, it is common to see children and adults alike sitting in front of their computers just browsing through YouTube videos. The site itself is optimized to pull the user in to watch as many videos as possible. It’s basically free TV where you have all the control.
Youtube has been very useful and everyone uses it. No one would argue it is a “useful” and “fun” website, but the question is…
- Have video sites like YouTube been a positive or negative influence to our society?
Share your thoughts!
UPDATE: SEE UPDATED 2011 YOUTUBE STATS HERE