Data on online video usage by ComScore continues to show YouTube dominating the video category with over 125 million monthly viewers resulting in about 1 billion views per day.
However, two well known players, Hulu and Facebook has grown significantly month to month. Overall online video was up 7% from Sept to October with nearly 28 billion videos viewed. YouTube is responsible for about a third of those views. Hulu had jumped from 583 million views in September to 855 million views in October for a 32% growth. Hulu is a joint venture by News Corp, NBC, and Disney to provide advertisement supported TV shows and movies. Facebook also showed strong gains with 25% more unique visitors bringing their visitor count to 41 million a month.
- How many YouTube videos do you “think” you watch per month?